Latest and Breaking Advertising News and Top Stories - July 8
Labels:
Breaking News
-
After Amazon launched a special wearable technology area of the website, Cameron Day, the development director at TMS, examines why the reality has not yet rivalled the rhetoric.
-
Did you know that the first Imperial War Museum (IWM) was founded in 1917, while the First World War was still being fought?
-
The Advertising Association has revised its annual forecast for the UK ad market upwards on the back of strong TV and radio advertising in Q1 2014, in the latest AA/Warc Expenditure Report.
-
Entertainment One, the company formerly known as Hopscotch Films, is pitching its main media account with a number of agencies vying for the $8-$12 million account.
-
Social platform wants to tap into the local music industry to drive growth and diversification.
-
Insights platform IRD Group and market research company Roy Morgan have joined forces in a new partnership.
-
Mobile specialist InMobi wins Yahoo7 smartphone sale
-
Retaining the trademark 'Give me Red' tagline, Rediffusion Y&R creates a fresh campaign targeted at Eveready's young consumers..
-
India is on the higher end of ineffective ad-spends count, says Nielsen. The global average is between 15 and 30 per cent..
-
Digital Doesn't Matter: (and other advertising heresies) Will you look at that Åsk Wäppling is now listed as an author on Amazon... Ad Books: advertising books
-
Samsung proves water resistance of the Galaxy S5 with guerilla stunt. Smart diving: Samsung is sending unsuspecting Swiss on a dive into the depths of Lake Zurich – and at the same time is propelling the success of its new Galaxy S5. Fol...
-
Lurpack took home a coveted Creative Effectiveness Lion this year in Cannes. Its strong emotional intensity and memory triggers bring both men and women back to kitchen and make it worthy winner.
-
Pacific Brand's future direction in question as CEO John Pollaers resigns suddenly
-
The footy factor won't last say rivals, as SCA enjoys the boost in Melbourne. Meanwhile, ARN reckons Kyle and Jackie O will soon return to top FM slot and picks its top talent for bringing in the cash.
-
Ogilvy & Mather Melbourne has boosted its ranks after a raid on Clemenger BBDO.
-
TubeMogul is bucking the trend of selling to larger companies and has confirmed a US$75 million float. The firm, with a strong Australian presence, needs the money to drive programmatic TV ad trading.
-
The Voice returned to the top of the free-to-air TV shows last night – while MasterChef Australia pulled in more than a million viewers.
-
3SG/BBDO Tunisia have created this app for Samsung Tunisia in collaboration with Tunisian Alzheimer Association, enlisting the skills of geriatricians and phone technicians to help patients and make life a little easier for all. Country:...
-
Advertising Agency: MMB, USA Creative Directors: Jerry Cronin , Jamie Mambro , Fred Bertino Art Director: Steve Cady Copywriter: Ilan Frankel Agency Broadcast Producer: Jamie P. Mambro Chief Marketing Officer: Liz Vanzura Account Exec: S...
-
Advertising Agency: MMB, USA Creative Directors: Jerry Cronin , Jamie Mambro , Fred Bertino Art Director: Steve Cady Copywriter: Ilan Frankel Agency Broadcast Producer: Jamie P. Mambro Chief Marketing Officer: Liz Vanzura Account Exec: S...
-
Dove are back, reminding us that real beauty comes from the inside. This time they did a clinical trial, and had women wear "beauty patches" for two weeks, as test subjects for this presumably new product. Country: United Kingdom C...
-
Advertising Agency: JWT, India National Creative Director / Film Director: Senthil Kumar Copywriter: Dhruv Warrior Digital Manager: Shri Pendakur Client Servicing Director: Anil Nair Account Director: Karthik Katti
-
Advertising Agency: Ponce, Buenos Aires, Argentina Executive Creative Directors: Luigi Ghidotti , Ricardo Armentano Copywriter: Santiago Martino Davis Art Director: Leandro Mosca Client Services Director: Vanina Rudaeff Planning Director...
-
Advertising Agency: 3SG BBDO, Tunis, Tunisia Creative Director: Jean-Louis Rerat Associate Creative Director / Art Director: Yassine Boughaba Published: June 2014
-
Advertising Agency: BBDO, New York, USA Chief Creative Officer: David Lubars Executive Creative Directors: Tim Bayne , Lauren Connolly Copywriter: Talon Gustafson Producer: Sofia Doktori Executive Music Producer: Melissa Chester Senior A...
-
Advertising Agency: MUH-TAY-ZIK | HOF-FER, San Francisco, USA Executive Creative Director: John Matejczyk
Director of Strategy: Matt Hofherr Executive Producer: Michelle Spear Producer: Jake Grand Creative Director / Art Director: Diko ...
-
Advertising Agency: MUH-TAY-ZIK | HOF-FER, San Francisco, USA Executive Creative Director: John Matejczyk
Director of Strategy: Matt Hofherr Executive Producer: Michelle Spear Producer: Jake Grand Creative Director / Art Director: Diko ...
-
Advertising Agency: BBA Brand Building Ad, Quito, Ecuador Creative Director: Bryan Recalde Art Director: Christian Nuñez
-
Advertising Agency: BBA Brand Building Ad, Quito, Ecuador Creative Director: Bryan Recalde Art Director: Christian Nuñez
-
Have we not learned yet that dropping random boxes or cryptic neon signs around a city is not a great idea for a teaser campaign, but is a great way to get the attention of the police? Adland: marketing mishaps
-
A new ad from Guinness proves that beer commercials can be so much more than beaches and bikinis. “ Empty Chair ” tells the story of a bartender who leaves a pint of Guinness at an empty table every night amongst ...
-
Don't let germs move in. Helmet cleaning service. Advertising Agency: Mene & Money, Manaus, Brazil Creative Director: Nilio Portella Art Directors: Otávio Libório , Aldo Bitencount Copywriter: Andre Nishiwaki Illustrator: Xiko Gomez ...
-
BBH London Joint Digital Officer Mel Exon has been promoted to managing director at the agency. Since joining BBH in 1997, Ms. Exon has overseen award-winning and notable work for clients such as British Airways, Levi's, Boddingtons, Yeo...
-
Advertising Agency: DDB Mexico Creative Directors: Fernando Quiroz , Auber Romero Art Director / Copywriter: Aldo Ramírez Photographer: Juan Salvarredy Post Production: Ximena Clavelli
-
There are no complicated spots. Advertising Agency: DDB Mexico Creative Directors: Fernando Quiroz , Auber Romero Art Director / Copywriter: Aldo Ramírez Photographer: Juan Salvarredy Post Production: Ximena Clavelli
-
There are no complicated spots. Advertising Agency: DDB Mexico Creative Directors: Fernando Quiroz , Auber Romero Art Director / Copywriter: Aldo Ramírez Photographer: Juan Salvarredy Post Production: Ximena Clavelli
-
Red Lobster has named Publicis Kaplan Thaler its lead creative agency. The move comes two months after the chain put its account into review, a move that was prompted by Red Lobster's impending departure from parent company Darden. WPP's...
-
Like a good party, you should be kicking yourself if you weren't there. Sunday, July 6 concluded the four-day event known as the Essence Festival. The event celebrated its 20th anniversary with a bang, exceeding attendance expectations w...
-
Starcom MediaVest Group's global CEO Laura Desmond today was named board chairman of the Advertising Council. Desmond succeeds Debra Lee, CEO of BET Networks. The appointment continues the Ad Council's tradition of rotating...
-
Snask, an agency in Stockholm, made a huge 3-D poster for this year's Malmö Festival, which is essentially a massive street fair that runs through the second half of August. The "poster" is actually a series of giant 3...
-
On Monday, General Motors finally turned one of the most hotly debated sports sponsorship deals of recent years into an advertising reality by launching a video that celebrates the Chevrolet's "Bowtie" logo succeeding AON as Manchester U...
-
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time ov...
-
Open up. Talk to your doctor. Advertising Agency: Healthwise Creative Resource Group, Toronto, Canada Creative Director: Rick Mayzis Art Director: Kevin Buist Copywriter: Brian Groves Photographer: Shanghoon Published: June 2014
-
Open up. Talk to your doctor. Advertising Agency: Healthwise Creative Resource Group, Toronto, Canada Creative Director: Rick Mayzis Art Director: Kevin Buist Copywriter: Brian Groves Photographer: Shanghoon Published: June 2014
-
Open up. Talk to your doctor. Advertising Agency: Healthwise Creative Resource Group, Toronto, Canada Creative Director: Rick Mayzis Art Director: Kevin Buist Copywriter: Brian Groves Photographer: Shanghoon Published: June 2014
-
It's in our nature. Garage. The modern guy's guide to style. Advertising Agency: Y&R, Manila, Philippines Executive Creative Director: Herbert Hernandez Regional Executive Creative Director: Marcus Rebeschini Art Directors: Herbert H...
-
It's in our nature. Garage. The modern guy's guide to style. Advertising Agency: Y&R, Manila, Philippines Executive Creative Director: Herbert Hernandez Regional Executive Creative Director: Marcus Rebeschini Art Directors: Herbert H...
